Druski’s ‘SNL’ Gig Marks The Start Of The Creator Economy’s Franchise Era

Adam Goodman, founder and CEO of the creator-first entertainment studio Invisible Narratives and former President of Paramount Pictures’ Film Group and President of Production at DreamWorks SKG, wrote in a Deadline guest column that on Saturday, Druski became the first host in Saturday Night Live history to have built his career as a social media creator. According to him, his semi-scripted comedy Collect & Praise premieres on Netflix on December 1. A decade ago, an Instagram sketch comedian headlining one of American comedy’s most storied institutions would have sounded like a punchline, but today it is a programming decision.

